I started officially blogging after graduation. I had ZERO idea on what an “influencer” even was or that, it even existed as a term. When I first found out I had WON a free ticket, thanks to a Blogger Babes giveaway, I wasn’t sure what to expect. This was my first time attending an influencer-type event, and at first, I was wondering, wow 10am-7pm? That’s longer than a regular work shift. Little did I know, boy was I in for a treat!
With Heidi Nazarudin
Who doesn’t love a good highlight? *wink*
Highlighting just a quick recap, here are my Top 10 takeaways from the panels and discussions:
- Have a schedule. Use Google Calendar. Create editorial boards. Gaby from What’s Gaby Cooking? mentioned using giant editorial boards with post-its to make things interchangeable and flexible. Plan ahead (most of these visionaries plan up to at least 6 months ahead!)
- Evolve and pivet. Don’t get too comfortable. It is indeed a 24/7 job, but that’s the thing; entrepreneurs are the only people to work 80 hours a week just to avoid working 40 hours.
- Create a story. Build that narrative/story. What is valuable to YOU?
- Don’t swim with the other fish. STAND OUT. Ride YOUR platform.
- It’s not about the medium, it’s about the message. Have your community walk away with VALUE.
- The Power of Snapchat – it’s raw, authentic, genuine, and filled with imperfections. Let them know the real you.
- Consistency. It’s not about the person coming in the first time; it’s about them coming in for the SECOND time. It’s all about dependability.
- Use different content for each platform. What is your audience on each one?
- Include your followers in the process. Reach out to them as this increases engagement and organic growth. It’s not about the numbers.
- Stay resistant to brands and true to yourself!
Aside from the panelists, I had the chance to meet so many other bloggers, influencers, digital content creators, entrepreneurs… To be in a room filled with creative minds is an eye-opener. With today’s time and age, trends in fashion, food, and travel all overlap. When you go on someone’s blog, you not only want to know what they did in Greece per say, but you also want to know their outfit deets, what they ate, etc. It’s exciting to see such immense growth in one cultured melting pot, and I could only imagine the creative works to come 5 years from now.
My faves – Anne Phung & June Quan of StirandStyle
Appreciation + Gratitude
PS: I adore how these flowers are so ON BRAND! 😉